DuVash Top 10's

Getting your promotional emails into an opt-in subscribers inbox, and past the all-mighty Spam Filter,
is one of the hardest, and increasingly difficult tasks for the online marketer.
Those Spam filters affect at much as 30% of your click-through rates.. That’s a lot.

Subscriber Addresses
Try asking for “real” or “primary” email address when requesting website visitors to opt-in for a product.
Many prospects will input their actual ISP mail, which means you’ll have a valid verified address, and not
some throw away account thats been opened for free, and would typically have a shorter lifetime than ISP
address.

Permissions
Confirming that the people who ask for your information have actually requested to be on your list is
the number one step in the battle for deliverability.
You should be using what is called a “confirmed opt-in” or “verified opt-in” to send a unique link
to the attempted subscriber when they request information. Before adding the person to your list
they must click that unique link verifying that they are indeed the same person that owns the email
address and requested to subscribe.

Formatting
HTML formatted messages are growing more and more popular, since they allow text formatting,
multiple columns, images, and brand recognition, and are widely supported by most email clients.
Most spam is also HTML formatted. That means that differentiating between requested email and
spam HTML messages is getting difficult for the filter engines.
A study by Aweber a few years back shows that HTML messages are flagged undeliverable twice as many
times as plain text messages. This is why it is important to send a plain text alternative message along with
your HTML.

List Maintenance
Remove undeliverable addresses!
Those addresses bounce when sending email to them. An address that bounces with a permanent error 2-3
times in a 30 day period should be removed from the list. ISP’s track what percentage of your newsletters
bounce and will block them if you attempt to continually deliver messages to closed subscriber mailboxes.

Mail Content
Many ISP’s filter based on the content that appears within the message text.

Website URL:
If you use advertisers in your newsletter – Research before allowing them to place ads in your newsletter.
If they have used their website URL to send spam, just having their URL appear in your newsletter
might get the entire message to be sent straight to the Spam box.

Words/phrases:
Choose your words carefully when writing messages.
Avoid topics often found in spam such as medication, mortgages, making money, and pornography.
However – And this is Important – If you do need to use words that might be filtered, don’t attempt
to distort words with extra characters or odd spelling, you’ll just make your messages appear more
like spam.

Images:
Try not to create image-only messages. Use images sparingly, if at all.
Commonly used open rate tracking technology uses images to calculate opens, so you may
choose to disable open rate tracking to avoid being filtered based on image content.

Attachments:
Attachments are a very sensitive issue in our virus filled world.
Often linking to files via a website URL will be a much better solution.
This will reduce recipient fear of attachments, and reduce the overall message size.

These are just highlights of what you should watch for when writing a sales copy to your downline.
We hope you’ve found this article useful, and that you will use our Tips.

As we said before Private Label Content is vital, important and valuable to your online business.
In fact, content can do more to build your business and profits than just about any other resource or service
available. The numbers of ways in which you can use materials from Private Label Content to make money
online are almost as varied and infinite as the Internet itself.

There are 5 key ways that content can help build your traffic, subscribers, and customers:

1. Boost your search engine ranking and daily visitor count by posting keyword rich articles and content
   on your web-site. For example, if your business involves offering products and services related to fitness,
   posting fitness related articles and content should attract unlimited prospective customers on a regular basis.
2. Generate double or even triple the number of newsletter subscribers you do currently, simply by offering
   content in the form of “special reports” or manuals as bonuses for subscribing to your publication.
   People love freebies, so give them what they want and watch if your results increase.
3. Create an automated cash-flow by using content to formulate multi-part email training courses with
   related web-site or affiliate links “sprinkled” throughout each course. Use an auto-responder service to
   automate the delivery of your training course (such as a 5 part training course delivered over a 5 day period).
   Training courses can also serve as excellent bonus offers for your prospective newsletter subscribers.
4. One of the most important keys to a successful online business is not just having a mailing list or
   newsletter subscribers… It’s about building a trusting relationship with your subscribers (ie, “cultivating”
   your list)… By sending informative articles (content) to your list on a regular basis you will establish yourself
   as an expert on your topic of business, as well as gain the trust of your subscribers over time.
   As a result, your subscribers will be eager to take advantage of your “paid” product and service offers.
   (Just make sure that you never take advantage of the relationship you develop with your list by offering
   products or services of poor quality just to make a quick buck!) If there is one “constant” in Internet
   marketing, it’s this: A cultivated list of subscribers is as good as money in the bank.
   Write that down and never forget it.
5. Another excellent way to generate no cost traffic is by submitting ready-made articles to
   “content hungry” web-site and newsletter publishers with your “resource box” attached. A resource
   box is nothing more than a little 3-6 line “bio” about you and/or your web-site – including a link to your
   site (or even instructions on how to subscribe to your newsletter)… When submitting or offering your
   article(s) for reprint purposes, just make sure to specify that each article is to be reprinted “as is” with your
   resource box attached. …Even one article can go a long way towards generating no cost traffic and visitors
   for you. Just imagine your article being sent out to a newsletter subscriber base of 100,000
   individuals – many of whom will be reading your included resource box and clicking on your URL
   to learn more about what you have to offer.

Well there you have it, 5 sure ways to build your online business exponentially with the help of
articles and content… With the declining effectiveness of many of the online advertising methods that
we’ve relied on in past years, content is only strengthening its position as the ultimate key to generating
traffic, subscribers, and customers.
Here is a link to Private Label Content website offering you articles.

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